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About us Our ideal is to contribute to people´s awareness about the importance of being in harmony with the environment, considering that persons are a part of it. Consequently, we set off to promote the interaction of people with plants and flowers, devoting our efforts to develop the related market. Our origins go back to the 70´s, when we made our first appearance at the market with a new flower pots and planters line, all made from different types of hard woods (oak, viraro, cedar, incense, and quebracho) and a line of enamel coated aluminum planters. By the 80´s we had established
ourselves as a prestigious company and built good customer relationships
with all the players in the landscape of this market (nurseries,
wholesalers and retailers, public and private educational institutions,
libraries, plants and flowers shops, gardeners and landscapers,
general public), so we took a new challenge: the launching of a
specific line of publications, starting with Síntesis Botánica (1981)
(Botany Summary / 1981), Actualidad Botánica (1983) (Botany Nowadays
/ 1983), Programa para el desarrollo del Mercado Verde en la Argentina
(1990) (Program to develop the “green market” in Argentina / 1990),
Botánica Práctica (1991) (Practical Botany / 1991), Plantar (1996)
(Planting / 1996), El horticultor.com (2001) (The horticulturist.com
/ 2001).
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Our highly significant portfolio included the soil clods and amendments breaker, flower pot holders, residential greenhouses and two gardening guides. All these lead us to the possession of a major data bank which includes all the relevant information of the market. More than thirty years of hard work and two generations devoted to the plants and flowers market prove our commitment to the mission that set us in motion in the seventies.
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